Archive for June 13th, 2007

Don’t Try And Keep Up With The Jones’ – Drag Them Down To Your Level

Wednesday, June 13th, 2007

That's a lyric from songwriter and musician Neil Innes. It amuses me as a song, but in real life, I'm strongly opposed to the message.I like individual excellence rather than conformist, defeatist, mediocrity. If those words means something to you too, here's what it takes to rise far above the ...

Should Your New Business Charge Low Prices to Attract More Clients?

Wednesday, June 13th, 2007

A few weeks ago, I was going through a bunch of subscriber email questions. One question that kept popping up over and over again went like this:"I'm just getting started in my new business. My friends suggested pricing below market to build my portfolio. What do you recommend?"As usual, my ...